
Job title: Digital Marketing & Web Coordinator (Co-op)
Company: Rockwell Automation
Job description: Rockwell Automation is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers – amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility – our people are energized problem solvers that take pride in how the work we do changes the world for the better.We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. And if that’s you we would love to have you join us!Job DescriptionAs a Digital Marketing & Web Coordinator role at Clearpath Robotics By Rockwell Automation, you would support our digital marketing and web initiatives. If you have a passion for websites, e-commerce, and marketing automation, this role will provide hands-on experience in managing digital assets for an innovative robotics company. The role is located in Waterloo, ON, The role will report to Marketing Manager.Your Responsibilities
- Help update and maintain our company website (WordPress), including adding blog content, updating product pages, and implementing plug-ins.
- Support the online store (Shopify) by adding/removing products, updating the homepage, enhancing functionality, and executing digital marketing campaigns.
- Contribute to lead nurturing campaigns and help manage our newsletter content.
- Work with marketing automation tools (e.g., Pardot) to optimize engagement strategies.
- Assist with basic graphic design tasks and image editing for web use (Photoshop, Canva, or similar tools).
- Use HTML and CSS for minor website modifications and enhancements.
- Track website analytics and key performance indicators (KPIs)
- Analyze data to identify trends and optimize campaigns
- Optimize content for search engine optimization (SEO)
The Essentials – You Will Have:
- Pursing a Bachelor’s degree in Marketing or similar.
- Legal authorization to work in Canada is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening.
The Preferred – You Might Also Have:
- Strong understanding of digital marketing principles and best practices
- Experience with content management systems (e.g., WordPress)
- Familiarity with Shopify and e-commerce operations.
- Basic knowledge of marketing automation tools (e.g., Pardot, HubSpot, or similar).
- Some experience with graphic design (Photoshop, Canva, or similar).
- Strong copywriting skills are an asset.
- Ability to edit and optimize images for web use.
- Basic proficiency in HTML + CSS for website customization.
- Excellent writing and editing skills
For this role, the Base Salary Compensation is from $18-32/hourly. Actual pay will be based on factors such as skills, education, and experience. The start date & end date of the coop term is May 5th 2025 to August 22nd 2025.At Rockwell Automation we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right person for this or other roles.We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.If you are someone with a disability and you need assistance or reasonable accommodation during the application process, please contact our services team at +1 (844) 404-7427.#LI-Hybrid#LI-SS1We are an Equal Opportunity Employer including disability and veterans.If you are an individual with a disability and you need assistance or a reasonable accommodation during the application process, please contact our services team at +1 (519) 618-4899.Rockwell Automation’s hybrid policy aligns that employees are expected to work at a Rockwell location at least Mondays, Tuesdays, and Thursdays unless they have a business obligation out of the office.
Expected salary:
Location: Waterloo, ON
Job date: Wed, 12 Mar 2025 02:45:02 GMT
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